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Mens sunglasses, apparel and watches are exploding. New styles are inbound and will impress. From the most popular sunglasses brands such as Ray-ban, Oakley, Maui Jim and Persol to the latest in menswear brands like O'neill, Element, RVCA and Volcom. This year were trying to bring you the latest and greatest in men's fashion.

S-SBLPPGYBK
$54.95

Suncloud Sable Sunglasses

Smith Optics

Influential styling and masterful design are only equaled by the comfort and effortless wear of this self-assured style. Sport a classic color or s...

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$54.95
S-RNPPGYBK
$54.95

Suncloud Range Sunglasses

Smith Optics

Range sunglasses by Suncloud have oversized temples to minimize glare and maximize protection. These polarized sunglasses draw attention in all of ...

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$54.95
S-CVRPPGYBK Sold out
$54.95

Suncloud Cover Sunglasses

Smith Optics

On the water, behind the wheel, or any time you need complete sun protection, get behind the Suncloud Cover Sunglasses. The wrap-around shape of th...

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$54.95
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RB3716 186/R5
$191.00

Ray-Ban RB3716 Sunglasses

Ray-Ban

Classics feel new forever and the Clubmaster is no exception. An update to the retro icon, it offers a sleek, contemporary look and fresh all-metal...

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$191.00
PO0714SM 24/S3 52mm Sold out
$480.00

Persol PO0714SM Sunglasses

Persol

Persol PO0714 52mm Sunglasses. This deluxe, limited edition style is as resourceful as it is artful. With handmade acetate frames, glass lenses, an...

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$480.00
Sold out
163400
$23.00

Peepers Cabana Bifocal Sunglass Reader

Peepers

You’re a classic person who enjoys a classic life style. Predictable, stable, and firm, your enjoyments include books and entertainment produced an...

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$23.00
RB4298 710/51 Sold out
$189.00

Ray-Ban RB4298 Sunglasses

Ray-Ban

Celebrated for its inclusive designs while retaining a luxurious edge, eyewear pioneer Ray-Ban puts a refreshing twist on the shapes and styles it'...

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$189.00
Sold out
RIN 179 OSGGLP
from $200.00

Costa Rincon Sunglasses

Costa Del Mar

Like the California point break it was named for, the Rincon has a classic West Coast straight bridge, wrapping style lines and edgy curved temples...

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from $200.00
RB4292N 710/13 62MM
$218.00

Ray-Ban RB4292 Sunglasses

Ray-Ban

See your favorite pair of shades in a brand new way with the Blaze collection. An upgraded, super modern approach to eyewear, with materials and co...

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$218.00
OO2048
from $164.00

Oakley Holbrook XL Sunglasses

Oakley

The look of classic cool was reborn when snowboarding superstar Shaun White worked with Oakley designers to inspire the original Holbrook sunglass,...

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from $164.00
PO3152S 90424E 49 MM
from $314.00

Persol PO3152S Sunglasses

Persol

Designed and crafted in Italy, Persol - from the Italian "per il sole" meaning "for the sun" - is a favorite among tastemakers and celebrities for ...

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from $314.00
RB3576N 042/3041
from $198.00

Ray-Ban RB3576N Blaze Clubmaster Sunglasses

Ray-Ban

Never be afraid to take a dare! This innovative flat lens-over-frame construction revamps DNA shapes for a clean-cut, contemporary perspective on f...

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from $198.00
11829 Sold out
$89.99

Bolle Clint Sunglasses

Bolle

Underneath all that head-turning style is a very capable sport sunglass. Even though you may never test Clint's limits on the field of play, it's n...

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$89.99
Sold out
FT03675760B
from $460.00

Tom Ford River Sunglasses

Tom Ford

Tom Ford eschews flashy logos and gimmicky features, in favor of sleek minimalism and carefully chosen details. His unerring eye for design gives h...

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from $460.00
EE16101020 Sold out
$220.00

Electric Knoxville Pro Sunglasses

Electric

The Knoxville Pro offers an uncompromising sense of style with an unprecedented level of performance. Electric expanded our most popular franchise ...

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$220.00
Sold out
11773
$22.99

Fast As Hell S/S Men's T-Shirt

Boardstiff

Our own Board Stiff brand offers fresh innovative designs of premium men’s, women’s, junior’s and kids apparel and acessory to bring you the best ...

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$22.99
Cook Satin Black Ocearch
$236.00

Costa Cook Sunglasses

Costa del Mar

Captain James Cook was an epic explorer, navigator and cartographer, and we belive there's a little of him in all of us. Map your own course for ad...

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$236.00
BLK 103 OSCGLP
$280.00

Costa Bloke Sunglasses

Costa del Mar

This term is reserved for men who are tough, dependable, and plain fun to be around. These extra-large sunglasses are just as durable and reliable ...

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$280.00
RB4246 901/58 51 Sold out
$191.00

Ray-Ban RB4246 Sunglasses

Ray-Ban

The newest Ray-Ban legend was inspired by the authentic style of modern intellectuals and bohemian creatives : introducing the Clubround. As unmist...

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$191.00
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Frame Color
from $168.00

Ray-Ban RB3445 Sunglasses

Ray-Ban

The Ray-Ban RB3445 Sunglasses offer a lightweight, comfortable performance design, without compromising on style. Its sleek metal frame and double-...

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from $168.00
OO9341 934103 57 MM
from $164.00

Oakley Sliver XL Sunglasses

Oakley

Sleek architecture and sculptural reliefs gave our original Sliver its overwhelming popularity, and the timeless design is now available in this XL...

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from $164.00
RB3548N 001/93 51 MM
from $180.00

Ray-Ban RB3548N Sunglasses

Ray-Ban

What do you get when you cross a circle with a square? You get the hexagonal RB3548N, the evolution of round featuring flat crystal lenses. Round h...

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from $180.00
Electric Knoxville XL Sunglasses
from $120.00

Electric Knoxville XL Sunglasses

Electric

A distinct keyhole nose bridge and streamlined styling define the legendary Knoxville. Classic oversized wayafarer design traits and a lightweight...

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from $120.00
EE15001065 Sold out
$240.00

Electric Stacker Sunglasses

Electric

Electric Stacker Sunglasses feature a removable eye mask and our exclusive hidden directional air flow system. Stealth technology for the most dema...

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$240.00
Sold out
S-COPPGYBK150
$79.95

Suncloud Cookie BiFocal Sunglass Readers

Suncloud

This slightly oversized pair from suncloud is a prime example of what can happen when fashion meets function. If you're in need of a pair of readin...

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$79.95
PO3019S 96/56 55mm
$314.00

Persol 3019S 96/56 55mm Sunglasses

Persol

If there was one word to describe the 3019S for us it would have to be "classic". Persol has a way of capturing the golden age of style like no oth...

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$314.00
0PO0714 24/57 52mm Sold out
$486.00

Persol 0PO0714 Sunglasses

Persol

Persol 0714 24/57 Sunglasses. This deluxe, limited edition style is as resourceful as it is artful. With handmade acetate frames, glass lenses, and...

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$486.00
Sold out